6 Crazy-Cool Aussie Kids Brands You Need To Know About Now

By Jade Warne

 

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Introducing the new breed of kids clothing designers helping your munchkins look cooler – and feel comfier – than ever. Check out my favorite clothes for kids made exclusively by Aussie designers in the slideshow below:
 

6 Spectacularly Cool Aussie Kids Brands You Need To Know About Now

  • Feather Drum

    Launched by former corporate lawyer with a bohemian heart, Kelly Lee Wright, Feather Drum is everything that’s been missing from your kid’s closet, namely soft-touch, wanderlust-y gear that’ll only look better rubbed in dirt, splattered in mud and dried in daydreams. Product pick: Gitana Kimono Jacket, $119.95

  • Milk & Masuki

    If they made music, Milk & Masuki designers Rachael and Ishak would cut a dashing indie pop pair starring in candy-cute music vids. But seeing as they’re all about kids gear, their indie style and candy-cute colours are found sprinkled on the softest organic cotton tees, leggings and onesies instead. Product pick: Tiger onesie, $19 

  • Huxbaby

    Huxbaby is a new label from Melbourne all about unisex gear with serious fashion chops. “Children’s clothing should be durable, functional, gender neutral and able to be shared amongst siblings. We love the idea of our products being handed down between boys and girls.” Amen, we say. Product pick: Crosses skinny legging, $40

  • Phoenix and the Fox

    What do you get when you let a textile designer loose with a bunch of pillow-soft shorties, tees and onesies? Some of the coolest kids stuff around according to Phoenix and the Fox founder Jennifer Green. Product pick: Orlando Bodysuit - Vintage Gem, $30

  • Joeyjellybean

    She trained as an accountant, has four little ones and runs her seven-year-old clothing label from her home in Warracknabeal, Victoria. Yep, Joeyjellybean designer Johanna Glennen proves that mums can do anything. Product pick: Blue Cloud Romper, $32.95

  • Milk & Soda

    Launched in 2011 by two Melbourne mothers with fashion retail  backgrounds, Milk & Soda is the place to go for cool-kids accessories. Think chic handbags, sunnies and headgear for girls, plus dapper hats, suspenders and bow ties for boys. Product pick: Pernille Cat Ear Grey Beanie, $29.95

Jade Warne

Jade Warne is the Hipster Mum, the eldest daughter in a family of 14 children raised by nuns on the beaches of Sydney, Australia. Just kidding! There were actually only seven of them, all raised by the kind of super-mum who makes nuns look like slackers: entrepreneurial, talented, kind, beautiful, and scandalously stylish. As the high-powered (read: high-strung) kid of the bunch, she studied finance and pitched stories to magazines on the side, eventually winding up at Marie Claire and Women's Health. These days, she offers a creative guide to parenting at Hipster Mum. Check out Hipster Mum on Instagram, Facebook, Twitter and get liking already!

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